{"title":"NAPAPIJRI","description":"\u003cp data-v-47c99db3=\"\" class=\"display-xl extrabold max-sm:display-lg titolo\"\u003e\u003cstrong\u003eIconic, Alpine-Inspired, Premium Lifestyle Brand\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNapapijri was born at the foot of Mont Blanc in 1987 as a maker of travel bags created using waxed cotton canvas and inspired by the myth of polar exploration.  Channeling a passion for the unexpected and a distinctly Italian sense of style, Napapijri has grown into an authentic, alpine-inspired, premium lifestyle brand dedicated to iconic designs and the pursuit of innovation.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eNapapijri's heritage sits at the core of the creative narratives that inspire all present and future actions.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eOur first product, the Bering Bag, merged material expertise and Napapijri's distinct brand code: bright colours, bold logos, and the unmistakable Norwegian flag to symbolise our connection to polar exploration. Since then, we have expanded our signature take on outerwear transforming the anorak into a familiar sight in the urban landscape, first with the Skidoo jacket (1990) and then with the Rainforest (1995).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-v-47c99db3=\"\" class=\"display-xl extrabold max-sm:display-lg titolo\"\u003e\u003cstrong\u003eSustainability\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe believe sustainability is the new creativity, inspiring new ideas, paths, and innovation. This design philosophy guides our effort to reach 100% of materials from regenerative \u0026amp; responsibly sourced, renewable or recycled sources by 2030 through four strategic pillars: circularity, durability, traceability, and better-sourced materials.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","products":[{"product_id":"napapijri-b-box-logo-mens-hooded-sweat-black","title":"Napapijri B-Box Logo Mens Hooded Sweat - Black","description":"\u003cp\u003eThe hooded sweatshirt Napapijri B-Box H is a must-have for your wardrobe. Designed by the famous brand Napapijri, this sweatshirt combines style and comfort to give you a relaxed and trendy look. Made from high-quality materials, this hooded sweatshirt is both soft and durable to accompany you in all your activities.\u003c\/p\u003e\n\u003cp\u003eThe design of this sweatshirt is simple yet elegant. The Napapijri logo is embroidered on the chest, adding a touch of sophistication to the overall look. 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